In a world where commercial print publications are dwindling, a whole new crop of independent magazines are filling up the shelves of Barnes & Noble and even Hudson News. These publications are usually comprised of very small staffs, and decisions are not made by committee or focus group. This usually leads to very powerful imagery and design.
This is the inaugural issue, created by Matthew Robbins of RobbinsOtoya, a New York-based events design and planning firm focused on destination weddings with a special focus on Central and South America, The Caribbean and Mexico. Robbins is extremely creative and has a real talent in floral design. This cover could have been a place setting, but instead evoked the idea of a celebration. Susanna Blåvarg, a Swedish-based photographer, took this image, and while it is unclear if it was on assignment or licensed, the impact does not change. When I saw it I immediately looked her up on Instagram and sent it to all of my photo editors. It’s inspired, very pleasing to the eye, and memorable.
I’m looking forward to future issues of Invited.
Invited Journal, Volume 01
Creative Director: Natalija BubaloEditor-in-Chief: Matthew Robbins
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